Jem Bahaijoub is an established strategic leader with over 15 years of experience in marketing and PR for the creative industries. Jem launched imaginePR in 2009 with the aim of providing a bespoke marketing service to bands, brands, and creative entrepreneurs looking to grow their business.
Throughout her career Jem has worked with an eclectic roster of international clients, including record labels, music-tech companies, arts organizations, and up-and-coming musicians. Jem has provided PR and marketing for labels such as Universal Music Group, Warner, EMI, and NexGen Music; organizations such as the Future of Music Coalition, Strathmore music venue, Vince Power Music Group, Recording Arts, and Tamborine Productions; festivals such as The Hop Farm Festival, New Generation Arts Festival and Pavarotti & Friends concert series; and music-tech companies such as Indie Ambassador, Datz.com, Mbop megastore and TheBizmo.
Jem is the co-founder of the Metro Music Source, a monthly music industry event series in Washington, DC. Jem also runs regular music marketing workshops and panel discussions, and writes industry articles which have appeared on sites like WeAllMakemusic.com, IndieAmbassador.com, MusicThinkTank, Hypebot, MicControl, and ASCAP Daily Brief.
Jem’s marketing services include print and online PR, digital marketing, social media consultancy, web development, and branding. Jem continuously adopts a personalized and highly creative PR and marketing strategy for all her projects, and thrives on working with a diversity of artists, companies, venues and events.